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SkinIt Inc. Unveils New Way to Personalize HP Consumer Products

SkinIt offers first custom vinyl skins for HP PCs, available through new Web portal

(SAN DIEGO, May 9, 2006) - SkinIt Inc., a leading provider of on-demand and custom physical personalization of mobile electronic devices, announces today the launch of vinyl skins for HP products and the first custom-cut skins for PCs. The skins - available for HP consumer PCs, monitors and notebooks - offer consumers hundreds of ways to personalize their PCs.

"With Skinit's reputation as the online brand source for mobile device personalization, we welcomed the opportunity to develop custom skins for HP consumer products," says Patrick Pounders, vice president of SkinIt, Partner Sales. "With skins, HP customers have new ways to reflect their unique taste, personality and style."

The skins for HP products are available in hundreds of different designs, including stock images to match every room and licensed sports and entertainment brands (like Major League Baseball, Spiderman and Tweety Bird) to reflect any personality. For further customization, customers can even upload personal photos and images.

"With the first custom fit PC skins, HP consumers now have a simple way to personalize their PC products with vibrant images on a high-quality product," said Bertrand Houyvet, product marketing manager, PSG, HP.

The custom skins are available for three HP consumer categories: PCs (HP Pavilion Desktop PCs, HP Pavilion Slimline PCs and HP Pavilion Media Center PCs), monitors (HP flat panel LCD monitors) and notebooks (HP Pavilion Notebook PCs and Compaq Presario Notebook PCs). The skins are printed using state-of-the-art digital printing technology and are crafted to fit the exact dimensions of the product. Made from a 3M professional-grade vinyl, each skin is coated with a glossy finish to offer an added layer of protection.

SkinIt skins are simple to apply and come with easy to follow application instructions. Created with an easy-on and easy-off 3M adhesive, the skins can be easily removed, allowing customers to personalize their HP computers as often as they choose without damaging the device or voiding the warranty.

The cost of the skins for HP PCs and monitors start at $7.95 and go up depending on the size and skin design. The vinyl skins are available for select model numbers at www.hp.com/go/skins. Initially, the skins will be available for shipment within the U.S.



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About SkinIt, Inc.
Skinit Inc., with world headquarters in San Diego, California, is the global industry leader in business-to-customer and business-to-business personalization technology platforms, used for on-demand manufacturing and fulfillment in retail, Internet and promotional channels. Skinit offers the most advanced and robust manufacturing capability and largest product line of skins to personalize consumer electronic devices including cell phones, iPods, laptops, gaming consoles, desktop computers and monitors, specialized electronic devices (such as the iRobot Roomba) and many others. To learn more about SkinIt, please visit www.skinit.com.

Media Contact:
Lindsey Groepper
BLASTmedia
lindsey@blastmedia.com
317.806.1425

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